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social-media-plaftorms

EDUCATION

Choosing The Right Social Media Platforms For Your Business

Social media has become one of the best tools for brands to engage with their customers. Whether it is through tweets, videos, or photo posts, social media platforms hve allowed for businesses to find their voice and “humanize” themselves to consumers.  Over 3.5 billion people are on social media, which makes it a must for

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J-Prime Social Media

WORK

J-Prime: Social Media

When J-Prime came to us, their social media was lackluster and was losing a grip on their brand. Vuepoint swooped in and saved their Facebook and Instagram through strategic posting, cohesive content and utilizing unique platform features like stories and highlights. Within six months we increased their Instagram following by 1,373 (an average of 228

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Written by: Mashell     Posted on:

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social media advertising is changing

EDUCATION

Social Media Advertising is Changing. Are you?

It’s a tumultuous time for social media advertisers. Facebook is in a very public dispute with Apple over iOS users’ privacy settings. Instagram’s (likely) algorithm update is to blame for falling Impression stats. And formerly niche social media platforms like Tik Tok are having a moment as advertisers look for unique and creative ways to

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Written by: Samantha     Posted on:

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editorial calendar image

EDUCATION

5 Tips for Creating an Editorial Calendar

Let’s face it, with so many popular social media platforms, it is sometimes hard to keep track of posting for each of them. After having created a social media strategy for your brand, (we share some insights on this blog)  you must translate these tactics into a cohesive document to keep track of posts, captions,

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Niche Marketing

EDUCATION

6 Niche Marketing Tactics to Boost Conversions

Every digital marketing campaign could use a facelift every now and then. But what are you supposed to do when the same-old, same-old doesn’t feel fresh anymore? How do you boost conversions when the tried and true method stops working? Our recommendation: Implement one of these niche marketing ideas. 1. Geo-Targeting Puts Your Message In

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EDUCATION

Trends To Consider In Your 2021 Marketing

With 2021 off to a quick start, it’s crucial to be aware of all important trends going on in the marketing industry. As a marketer, you want to keep an eye out for the ever-changing ambiance of the marketing realm, and always keep into consideration what your audience is seeking. Throughout the following blog, we

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Written by: Estefania Oviedo Canales     Posted on:

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WORK

Website: Nanoceutical Solutions

Who is Nanoceuticals? Nanoceutical Solutions is a product-based business that sells nano-sized liquid supplements. They have a small line of seven specialty products. The nanotechnology behind their product allows for maximum absorption. Their old website was getting stale and was difficult to navigate. We gave them a new, custom website built on Shopify, a powerful

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Digital Marketing Agency

EDUCATION

A Beginner’s Guide to Working With a Digital Marketing Agency

Have you ever wondered how to get your business to the top of Google search results? Or scratched your head over how advertisers create such engaging video content on social media? Maybe you’re wondering why your competitor’s ads look so much more refined than yours. Addressing these questions requires deep knowledge of digital messaging, creativity,

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EDUCATION

Starting 2021 with a Stellar Social Media Strategy

Although an unprecedented year for marketers, 2020 proved the power of social media. With so much time spent on their phones, individuals find themselves browsing through social countless times throughout their day.  As 2021 kicks off, you must prioritize your businesses’ social media strategy. Whether you use Instagram, Facebook, or any other social platform, there

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Written by: Estefania Oviedo Canales     Posted on:

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Stallworth Facial Plastics Rhinoplasty Campaign

WORK

Stallworth: Google/FB Campaign

Stallworth Facial Plastics is a highly skilled facial plastic surgeon in San Antonio, Texas. One of Dr. Stallworth’s top specialties is rhinoplasty (aka. nose jobs). We set up a campaign on Google and Facebook to connect people looking to have a rhinoplasty procedure done. Connecting patients with this plastic surgery practice leads to revenue and

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