Did you know that when someone “Googles” your business, the first thing they often see is your business information within the search results? This is referred to as Google’s knowledge graph and will often display your company’s logo, contact information, as well as…you guessed it, reviews. So what is a Google Review? Essentially, it’s just
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To start advertising on Facebook on behalf of your business we’ll need access to 2 separate components: your Page + your ad account. To make this process as simple as possible, we put together a 2-part step-by-step tutorial. In this post we’ll cover the steps needed to provide page access. Get the details on giving
Facebook provides one of the most powerful digital marketing platforms available. Together, we can put together an effective plan that will reach the right people, grab their attention, and convert them into loyal customers. First, we’ll need access to 2 components that make up your Facebook account—your Page + your ad account. To make this
Many business owners and organizations think you need a secret formula to get to the top of rankings but it’s really about consistency and focused, credible content. Not only that, but what do you do when all of your SEO stars are aligned? Having a solid website that converts incoming SEO traffic into a sale is
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If you’re a business owner with a Facebook, Twitter, Instagram, or Pinterest account (or even have all four!), you know how much time and planning it takes to maintain an engaged audience. We know you have other things you need to focus on in your business, so when Vuepoint is managing your social media accounts, you better believe
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Even with all of the security improvements to personal computers, servers, and web browsers in recent years, websites can still be hacked. A hacked website can spell disaster for a company. It can result in the loss of personal data of customers, stolen credit cards, hurt reputation, getting a website and/or email address blacklisted, visitor’s
For many types of brick and mortar businesses, listings on popular online map services can be critical for obtaining new business. Potential customers regularly use services like Google Maps and iOS Maps to find businesses near them. So it is important for brick and mortar businesses not only to have a listing, but to keep
The Canonical Tag is an extremely important concept to know for anyone who wants to get serious about SEO. The Canonical tag is a very simple, yet powerful concept that all SEO aware website owners should become familiar with no matter how much they know about code.
As everyone knows, a website’s speed is very important to its success. The longer the site takes to load, the more people will close the page and go elsewhere. One in four visitors will leave if the site takes longer than four seconds to load, and one in three will leave if it takes longer
Recently, Google announced mobile compatibility as factor in their search ranking algorithm. Websites that are mobile friendly will be “tagged” as such (see the image to the right). Google has also said, “We are also experimenting with using the mobile-friendly criteria as a ranking signal.” That simple statement is a big deal for website owners
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Filed Under: Conversion, Mobile Compatibility, Responsive, Search Engines, SEO
