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EDUCATION

5 Tips for Creating an Editorial Calendar

Let’s face it, with so many popular social media platforms, it is sometimes hard to keep track of posting for each of them. After having created a social media strategy for your brand, (we share some insights on this blog)  you must translate these tactics into a cohesive document to keep track of posts, captions,

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Niche Marketing

EDUCATION

6 Niche Marketing Tactics to Boost Conversions

Every digital marketing campaign could use a facelift every now and then. But what are you supposed to do when the same-old, same-old doesn’t feel fresh anymore? How do you boost conversions when the tried and true method stops working? Our recommendation: Implement one of these niche marketing ideas. 1. Geo-Targeting Puts Your Message In

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Written by: Samantha     Posted on:

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EDUCATION

Trends To Consider In Your 2021 Marketing

With 2021 off to a quick start, it’s crucial to be aware of all important trends going on in the marketing industry. As a marketer, you want to keep an eye out for the ever-changing ambiance of the marketing realm, and always keep into consideration what your audience is seeking. Throughout the following blog, we

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Written by: Estefania Oviedo Canales     Posted on:

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Digital Marketing Agency

EDUCATION

A Beginner’s Guide to Working With a Digital Marketing Agency

Have you ever wondered how to get your business to the top of Google search results? Or scratched your head over how advertisers create such engaging video content on social media? Maybe you’re wondering why your competitor’s ads look so much more refined than yours. Addressing these questions requires deep knowledge of digital messaging, creativity,

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EDUCATION

Starting 2021 with a Stellar Social Media Strategy

Although an unprecedented year for marketers, 2020 proved the power of social media. With so much time spent on their phones, individuals find themselves browsing through social countless times throughout their day.  As 2021 kicks off, you must prioritize your businesses’ social media strategy. Whether you use Instagram, Facebook, or any other social platform, there

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Written by: Estefania Oviedo Canales     Posted on:

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project management

EDUCATION

Project Management Creates Real Value for Your Business

When it comes to setting up and launching a website or digital campaign, professional project management is an investment in success. Without it, a project can easily go off course, costing more money and wasting precious time trying to correct mistakes. Having a strong project manager at the helm from the beginning provides real value

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Written by: Samantha     Posted on:

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holiday_marketing_vuepoint

EDUCATION

Holiday Marketing: 5 Steps for a Successful Strategy

As the holidays approach, it is imperative to incorporate some of this contagious cheer into your marketing strategy. No matter the industry you’re in, adding a splash of holiday marketing content into your regular content is always a must since it typically captures the attention of your customers. There are many ways to add this

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Written by: Estefania Oviedo Canales     Posted on:

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EDUCATION

5 Key Tools in A New Patient Google Ads Lead Generation Campaign

Let’s face it, this year hasn’t gone the way we planned. Focusing on improving your growth strategy’s while sustaining your business during this crazy time is a must. Google Ads is an effective way to drive qualified traffic, or good-fit patients, to your practice while they’re searching for your services. With Google Ads, you can

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digital marketing

EDUCATION

Step Up Your Digital Marketing: 4 Lessons from 2020

As the frenetic energy of 2020 comes to a close, business owners and marketers are taking a moment to breathe before diving headfirst into 2021 digital marketing strategy. To help, we’ve pulled together our list of lessons learned to prepare for success in the coming year. 1. To remain competitive, your business MUST have a

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Written by: Samantha     Posted on:

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EDUCATION

Incorporating Blogging Into Your Marketing Strategy

When brainstorming new ways to reach your target customers, it’s always important to think outside the box. Marketing is often mistaken to be primarily social media, ads, and sales, but there’s much more that the field has to offer. One of the best ways to attract new customers into your consumer base, is incorporating blogs

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Written by: Estefania Oviedo Canales     Posted on:



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