App networks are an emerging channel for businesses to connect with new customers and leads. Ads on these networks have the potential to reach thousands of people who regularly use lifestyle and gaming apps on their phones and other mobile devices. When you work with an agency to advertise on app networks, we can target highly refined audiences through artificial intelligence (AI), which finds and puts your ads in front of people who are most likely to interact with them.

To start, our team will work with you to build a customer persona of your ideal audience and then devise a strategy around messaging and ad design. Depending on your budget, we’ll find the right app network (or networks) for your business. Thanks to the expansive reach of these networks, there are multiple opportunities to test different ad designs, offer walls, and other options to optimize your ad campaign.

App networks typically require larger advertising budgets than other types of campaigns. But when the audience and campaign are a good match, app networks can provide high returns for every dollar spent, making them a lucrative addition to your overall digital marketing efforts.